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Course Outline

FACULTY OF COMMUNICATION AND MEDIA STUDIES UITM



COURSE: PHOTO COMMUNICATION I

COURSE CODE: COM 162 / COM 462 / COM264

CREDIT HOURS: 3

CONTACT HOURS:

SEMESTER: 2 and 3 (Degree), 3 (Diploma)


COURSE DESCRIPTION:
The course is offered as a compulsory course for the semester 3 students of Faculty of Communication and Media Studies (FCMS). It aims is to teach students to take and compose photographs using Single Lens Reflect (SLR) cameras and later edit and manipulate them in digital form. It is a practical learning course (i.e. taking, and manipulating images). Photo editing software such as Adobe Photoshop will be taught to the students. At the end of the course, the students will be expected to understand the camera, techniques of taking pictures and will be able to edit their work-using photo editing software. The students will be able to understand, appreciate and analyze the aesthetic value of photograph. At the end of the course, the students will have the opportunity to showcase their work to the rest of the faculty and their work will be evaluate by their respective lecturers.

OBJECTIVES:

    Upon completion of this course, students will be able to:
    1. Use the 32mm SLR Camera
    2. Understand, appreciate and analyze the aesthetic value of photographs.
    3. Edit photograph using the photo editing software.
    4. Know about the importance of photography in the field of Journalism, Public Relations, Broadcasting, Advertising and Publishing.

TEACHING METHOD:

    Lecture, Field Trip, Lab Work
  • A short history of photography
  • The Camera
  • Operating the Camera
  • Shooting, angle, composition, panning technique
  • Digital Photo Editing / Photo Manipulation
    - Photoshop CS / 07
  • Photography, Ethics
  • Practice in Photography (Projects)

RELATION TO OTHER SUBJECT
The course is related to some of the courses taught in semester 1 and 2 (e.g. Introduction to Mass Communication, Graphics and Layout, Newspaper Production, Magazine Production, Multimedia Production etc.). Students should be able to relate photography with writing, speaking and other communication courses.

Contents

No. Topics
1 Digital Photography Basics
2
3
4
5
    Chapter 5: Techniques
    • Limited Depth of Field

    • Extended Depth of Field

    • Fast Shutter Speed

    • Slow Shutter Speed

    • Panning

    • Portrait
6
7
8
    Chapter 8: Creative Contents
    • Go beyond the common and mundane

    • Look for contrasts

    • Use your camera as a journal

    • Change your camera viewpoint

    • Don?ft miss the humor
9
10
    Chapter 10: The Essential of Great Photography
    • What is the quality of level settings?

    • Tradeoff Between Quality and Quantity

    • What Are the White Balance (WB) Settings?

    • Best Time to Take Pictures

    • Shooting the Picture

    • See the Whole Picture, Not Just the Subject

    • Change Your Camera Position

    • Surefire Rules of Composition

    • Know Where the Light Is Coming From

    • Ways to ensure proper focus

    • SSimple ways to steady your camera
11
12
13

EVALUATION
1
    Projects:
  • Limited depth of field (LDOF) and extended depth of field (EDOF)
  • Panning
  • Fast/slow shutter speed
  • Portraiture
  • News Photo/Architecture/Fashion Photos/Landscape/Seascape
    10%
    10%
    10%
    5%
    5%
 40%
2 Test
    10%
10%
3
    Critical Writing
    10%

 10%
4
    Photo Essay
    (At least 5 pictures)
    1. Presentation
    2. Story line
    3. Genuine
    10%
    10%
    10%
 30%
5 Commitment
    10%
10%
TOTAL 100%

TEXTBOOK:

    1. Dave Huss, How to do Everything with DIgital Photography, Mcgrawhill

REFERENCE:

  • Gus Wylie (1990), The Complete Photographer, Pyramid Books. London: Octopus Publishing Group.
  • The best of Photojournalism, (1988), USA.: The National Press Photographers Association and The University of Missouri, School of Journalism.
  • Dennis P. Curtin, A Short Course in Using Your Digital Camera, http://www.shortcourses.com, 2006.
  • Peter Bargh, Making your first contact sheet technique, http://www.ephotozine.com, Magezine Publishing Ltd, 2004.
  • Peter Bargh, Camera panning technique, http://www.ephotozine.com, Magezine Publishing Ltd, 2004.
  • Peter Bargh, Camera Shutter Speeds explained technique, http://www.ephotozine.com, Magezine Publishing Ltd, 2004.
  • Steve Bavister, Depth-of-field explained technique, http://www.ephotozine.com, Magezine Publishing Ltd, 2004.

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