The process of making multimedia
- The idea
- Analyze the need
- Analyze the cost
- Analyze the content
- Analyze the market
- Analyze the technology
- Analyze the delivery medium
- Evaluation report —Revision - Bail out
- Define project goals
- Define skill set needs
- Create content outline
- Position sales and marketing
- Create prototype on paper
- Evaluation/Report —Revision - Bail out
- Build screen mock-ups
- Design content maps
- Design human interface
- Develop story/message
- Test prototype
- Evaluation/Report(Focus Group) —Revision - Bail out
- Detail the storyboard and flowcharts
- Finalize story scripts
- Produce graphic art
- Produce sound and video
- Solve technical problems
- Test working prototype
- Evaluation/Report(Focus Group) —Revision
- Distribute to limited tester list
- Respond to bug reports
- Prepare user docs
- Prepare packaging
- Develop gold candidates
- Announce to press and PR lists
- Evaluation/Report —Revision
- Prepare technical support
- Install sales team
- Replicate gold master
- Pay bonuses
- Hold launch party
- Ship product
Analyzing
Pretesting
Prototype Development
Alpha Development
Beta Development
Delivery
Scheduling
- After planning the project, it should be laid out along a timeline.
- To create a schedule, developer must estimate the total time required for each task and then allocate this time among the number of persons who will be asynchronously working on the project.
Estimating
- Estimate the cost and effort to complete a task.
- Generally the developer should consider three things: Time, money and people.
Request for proposal and Bid Proposals
- The first page of the proposal should briefly describe the projects goals, how the goals will be achieved and the cost.
- In the body of the proposal should include a section dealing with creative issues, and describe your method for conveying the client’s message or meeting the graphic and interactive goals of the project.
- The backbone of the proposal is the estimate and project plan that you have created up to this point.
The cover and package
- Develop your own special style for a proposal cover and package.
- Make the entire package plain and simple, yet businesslike.
Table of Content
- To straight forward present the elements of the proposal.
- Should be on the cover page.
Needs Analysis and Description
- Describe in detail the reason the project is being put forward.
Target Audience
- Describe target audience and target platform
Creative Strategy
- A description of the look and feel of the project.
Project Implementation
- Describe the way a project will be organized and schedule.
Budget
- Relate directly to the scope of the work you have laid out in the project implementation.